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As to whether MMRs and third-party sponsors intend to make money, the NCAA could insist the presence of profit motive is irrelevant if those entities’ underlying purpose is to facilitate recruitment on behalf of a school.—Michael McCann, Sportico.com, 28 Apr. 2026 Getting an assessment from someone who has no profit motive is important.—Orlando Sentinel Editorial Board, The Orlando Sentinel, 25 Apr. 2026 Kim said the proposal would need additional study, but argued removing the profit motive would lead to lower premiums for many homeowners.—Ethan Varian, Mercury News, 5 Apr. 2026 One kind of viciously efficient profit motive was seeking the destruction of a somewhat different business mode.—Scott Eden, Rolling Stone, 1 Feb. 2026 See All Example Sentences for profit motive